The Buzz on Buzzword

Every so often I stumble across a new piece of software that just does its thing exceptionally well. In a world too full of very ordinary software products, its nice to find one occasionally that just does its job very well, with a feature set that has all the stuff you want and is not cluttered up with stuff you don’t, and perhaps most importantly, an interface that is intuitive and clean so that it can be used without any real learning curve. Voicethread is a great example of such an interface.

It’s really exciting to see so many of these well crafted apps starting to appear on the Internet as web apps, sometimes called Rich Internet Applications or RIAs. RIAs, when done well, can give the impression of behaving like a desktop app but with all the added advantages of being in the cloud… advantages such as ubiquitous access, remote storage of data and the ability to collaborate across time and place. Google Docs uses this model and is a fine way to create online documents that can be shared for collaborative purposes.

The problem with Google Docs (at least as far as word processing is concerned) is that from an interface point of view, it’s not the prettiest way to interact with your words. It’s certainly not a true WYSIWYG interface, so that when you add tables and graphics to the document you really have no idea what it will look like when printed. I find Google Docs a hugely convenient way to work with documents that need to be accessed from anywhere or need to be shared with others, but because it is essentially a HTML based writing space, I do sometimes lament the way it handles the niceties of layout and page design.

So I was super excited do discover Adobe’s Buzzword this week. Buzzword is an online word processor written in Flash that does nearly everything Google Docs’ word processor does but has a much nicer, much prettier and much more intuitive interface. You can sign up for a free account and try it out at no cost.

Buzzword comes from Adobe and really starts to show the enormous power of Flash as a development platform for the web. Obviously the combined brainpower and engineering that came about thanks to the merger between Adobe and Macromedia is starting to really show some results of how powerful their combined thinking can be. (You can see evidence of that in the latest Adobe CS3 Suite – some awesome new features in Photoshop for example)

Opening Buzzword gives you a regular pageview layout, with familiar dropdown menus and tools. Using it is a familiar experience if you know anything at all about Word. You get less of course, and you can’t make tables of contents, do mail merges, use document maps or change case options. There are many things that Buzzword won’t do. But most of those features are not used by the vast majority of word processor users, who are happy to be able to set font styles and typefaces, add tables and images, change font colours and make bullet lists. Buzzword has all of these common features (with some nice usability tweaks, making some features, such as bulleting and numbered lists, even easier to manage than in Microsoft Word). Buzzword is nice to use, with funky animations as documents open and close, document listings that get rearranged automatically, and so on. It just feels good to interact with.

Where it really comes into its own is in the way it enables shared collaboration. Just like Google Docs, Buzzword allows you to invite people to either view, review or co-author a document, Viewers can just read them, reviewers can leave comments on them, and co-authors can make changes. Google Docs can be quite laggy however, and there can be delays between when a user makes a change and when the other collaborators see that change… this makes it hard to use in real time. What I really like about the collaborative nature of Buzzword is that it clearly shows who are the collaborators, shows when they are online, when they are editing and it has a clever lockout system that makes it impossible for two co-authors to edit a document at the same exact instant. As soon as a change is saved however, it is instantly reflected on the other users screens. This works amazingly well for multiple people working on the same document at the same time, and ensures that people don’t inadvertently write over the top of other people’s changes, something that is easy to do in, say, a wiki. Buzzword makes you wait your turn until the previous user finishes with their changes.

Buzzwords can import and export text documents from .txt, .rtf, .doc, .docx and .xml. It has no spreadsheet or presentation tools, but as a word processor it’s very nice. It’s not a Word killer but nor is it designed to be.  For someone with basic word processing needs who wants the benefits an in-the-cloud service like this can offer, Buzzwords is worth a serious look.

In summary, I’m really impressed with the WYSIWYG look and feel of Buzzword. Although I have a lot of documents stored on Google Docs I can see myself migrating most of them over to Buzzword, not only for the improved collaborative environment but just because it’s so much darn nicer to use!

Follow Me, Follow You

What’s the “right” number of followers/followees on Twitter? I’ve previously pondered what might be the ideal number to have in your network, but there is clearly no one right answer. The right number to have is whatever works for you. Some have suggested that Dunbar’s Number – around 150 – is about right, but my own Twitter network has been steadily growing to almost double that and it still seems to be worthwhile and working for me so, for now anyway, I’ll let it keep growing. Whenever someone follows me I’ve gradually developed a process to help me decide whether I follow back or not… basically I click the link to go to the new followers page, and look for a couple of key bits of information. Are they educators? Are they actively involved in ed-tech? How many do they follow? How many follow them? How often do they update? Who do they follow?  Taking everything into account, if it looks like this person can help add value to my network I’ll follow back. (I know that sounds one-sided, but they’ve already made the decision to follow me so from their point of view I can only assume they see some worth in doing so.)

For quite a while now I’ve been getting a steady stream of Twitter notifications saying “such-and-such is now following you on Twitter”, often several every day. It’s nice to think that people want to follow you because they feel you add value to their network, but what’s the deal with these people who just collect and follow anybody? Over the last few weeks, I’ve been noticing that more and more of these follow notifications come from random people who appear to simply follow anyone.

Take a look at the screen grabs above. These three all arrived tonight and when you look at the following/followers ratio it’s pretty one-sided. For example, look at the person who is following 14,972, but only being followed by 699… that’s a ratio of over 21:1. For every person that follows them, they follow over 21 others. The other person following 1,814 has 52 people following them, that’s an even less balanced ratio of 34:1. (with only 8 updates… what’s the deal with that!?)

My own follow/follower ratio is currently 287/342, or .83:1, meaning I get followed by more than I follow. Although there is no right or wrong to this, to me it seems fairer when your ratio is relatively close to 1:1 (or at least not ridiculously unbalanced like 34:1!)

Why would anyone want to follow 14,000 people? What possible good could that do? You couldn’t possibly be getting any real signal out of all that noise could you? Perhaps if you follow a large number of people you might like to leave a comment about it.

I used to feel obligated to “keep up” with Twitter, but I’ve decided that I need to think about it like a river flowing past me… I don’t need to read every single tweet. When I had 50 or so people in my network I used to be able to do that, but as it’s grown I now use Twitter differently, just to give me a sense of the zeitgeist of what’s happening out there. I don’t bother reading every single post now – I just can’t, there’s too many – but I do scan through many of them as they pop up in Twitterific or Twhirl. I feel like I only need to find that occasional gem of a url, read an occasional worthwhile insight, contribute occasionally to a conversation going on, or catch the latest snippet of online gossip to make Twitter work for me.  With nearly 300 people on my follow list I definitely use Twitter differently now compared to how I used to use it when there were only 50 or so on my follow list, but it’s still worthwhile being part of it. I have just found I need to be more relaxed about it, less concerned with “keeping up”, and I’ve learned to be content with what I do get from Twitter rather than worrying about what I might be missing.

I’m sure this is all just part of an evolutionary process of how Twitter works for you depending on how many are in your network, but I still find it hard to imagine what use you’d get from having thousands on your follow list.